April 17, 2006
Goldfrapp's Big Botch
When Goldfrapp released the Supernature CD last September, their US label delayed the American release so they could do better promotion here. Six months seemed extreme, but two people cannot be everywhere at once, so it seemed semi-plausible.
The first weird thing was the extent to which Mute (in the US) tried to prevent Americans from buying the CD. They did their best - and I have this from a reliable authority who knows a Mute rep - to make sure it was not available at brick'n'mortar stoes as an import. A shitty thing, considering you could get it on Amazon UK. Labels should be supporting brick'n'mortar retailers and I spit on those who do not. Regardless, US fans either bought the CD online or illegally downloaded it.
But now the story gets even stranger. The US release has been completely botched. Despite a nice special edition package out here in March, not only are Goldfrapp not touring America anytime soon, they are not touring at all! Shouldn't they be touring American clubs right now before hitting the summer festival circuit? Are they getting no financial backing or is there a problem with the band?
Their April diary consists of a whopping 2 TV appearances and their American "tour" in May is three West Coast shows and Letterman. What? And they want to sell this CD here? Sounds like a botch job to me. I would not be surprised if there is a split with Mute in the works.
As I type this post, I hear "Lovely 2 C U" on a BBC America show and Coke is running a commercial featuring "Ooh Lala." They deserve massive success - Supernature will go down as of the finest albums of the '00's - but it appears America is not on their radar.